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What is TPM Software?

A TPM software solution enables businesses to better plan & operate in many of the unique aspects of CPG promotional trade strategy.

Adesso’s AI Trade Promotion Effectiveness (TPE) solution helps you manage and control spending, as well as plan, forecast & clear deductions. Our expert end-to-end TPM software solution gives you visibility into your spending, accountability & control, and real-time reporting, analysis & simple clarity into key KPIs. Our Cloud-based model helps you relax and take charge of your trade spending & deduction clearing.

Adesso’s Trade Promotion Management solution combines this standard system, which is built upon the industry trade process & best practices, coupled with our unique keyword searchable interface & AI-based tool with natural language capabilities, that together dramatically improve our clients’ trade promotion spending & effectiveness.