Emerging brands typically focus on COGs & payroll, and say ‘YES!’ as many times as possible. An exciting time of growth & momentum. But Trade spending is an often under-assessed & rather significant percentage of revenue for most CPG manufacturers. Starting out with placement deals, set up fees & initial ramp up, that trade & promotional spend is often exceeding 25% of revenue.
If you are looking for an easier and more accurate way to manage trade spending insights, you may want to consider a Trade Promotion Management (TPM) solution that is tailored specifically to your business & budget. Adesso Technologies TPM system is designed to handle breaking down all of the unique trade & non-trade spending needs of the SMB & Natural-Specialty markets.
Adesso’s TPM is a complete Trade Promotion Management system that is specifically suited for your CPG business, with supporting services & AI intelligence that will help you make the best of your investment & time. Here are some reasons why you should consider Adesso:
Adesso’s CPG expert TPM solution is an easy-to-use system, built upon industry business processes, user interface & experience feedback & a rich knowledge of industry processes & best practices. You can plan and manage your trade spending, and measure KPIs daily with ease. You will clear deductions easier, faster and with reduced admin time as your business grows. Contact Adesso’s team today to take the next steps towards trade insights clarity & a better strategy for your next fiscal year!